Yesterday I saw an interesting billboard aside of the highway saying “77% thinks the white t-shirt under your shirt is ugly” by noshirt.nl. They solved this simple problem for business people combined with a simple but effective marketing strategy. The noshirt is a shirt with a v-neck for one or two open buttons and a longer back so it stays in your pants. Successful entrepreneurs if you would ask me! (noshirt.nl will direct to passeggio.com)
